Community

LET’S COMBAT AGEISM

By The Council on Aging of Ottawa: Patrick Curran and Peggy Edwards

Ageism and Negative Thinking:

A Personal Reflection

When I turned 55, it really bothered me. Age 55 was my threshold in the aging process. It was the starting point from reaching retirement age to what I expected would be my late in life ‘senile existence’. Prior to 55, I never thought of myself as an “older person”. Older persons looked old and wrinkly, told the same stories over and over again, and were more prone to get cancer, heart disease, dementia, and diabetes. In the upcoming dystopia of my aging, I was also expecting to experience frequent bouts of memory loss, irregular bowel movements, aching muscles, incontinence, and yes, the rapid depletion of hair! It’s hairy . . . NO! . . . I mean . . . it’s scary! You see, it’s now starting to happen to me!

Changing the way we think

There was a problem with my way of thinking. I was solidly programmed to think in negative terms about age. If I had not subscribed to the pessimism and stereotyping of aging, I probably would have had a positive outlook about aging at any age. My negative predisposition was a consequence of “ageism” which can be simply defined as prejudice or discrimination related to a person’s age.

While ageism is most often related to older people, this discrimination also applies to other age groups. Expressions such as “Stop crying like a baby!” or “Hey kid! You’re not even wet behind the ears” reference age as a determinant of ability, or a lack thereof, and do not recognize that every individual should be on an equal playing field regardless of age, sex, gender, race, ability/disability, culture, religion, Indigenous roots or nationality.

While there are universal human rights laws in place attesting to the equality and freedom of all individuals, sadly, such rights are not respected in many countries, including Canada. Discrimination based on age continues to be a serious violation of human rights.

The times they are a-changin’

Our aging population is growing disproportionately more than other age groups. By 2030, people over the age of fifty-five will represent over one-third of the Canadian population and will continue to grow larger.

Compared to previous generations, today’s older adults have a longer life expectancy, higher levels of education, more varied job and travel experiences, and a greater acceptance of social and sexual/gender diversity. So, there is good reason to be optimistic about the future.

Attitudes need to change in the way we think about older Canadians, and how older people think of themselves. But change is never something that should get looked at as it passes by. Change always needs a push. Older Canadians need to take stock of the progress we have made, how our growing population can influence change, and the areas that need investment, such as housing, health, income security, transportation, lifelong learning and social inclusion.

We can work to make change, say no to ageism, and continue this conversation through organizations like the Council on Aging of Ottawa (COA). For further resources and discussion about the issues raised in this article, please contact the COA (see box below).

The time to act is now.

Some Facts about Ageism

  1. Ageism—stereotypes, prejudices or discrimination against a person because of their age—is widespread and often accepted in society. In recent Canadian surveys:
  • Six in ten seniors (66 years of age and older) reported they have been treated unfairly or differently because of their age.
  • Fifty-one percent of respondents (all ages) agreed that ageism is the more tolerated social prejudice compared to gender or race-based discrimination.
  1. Ageism poses a threat to the well-being of older adults.
  • Ageism is associated with poorer physical and mental health, increased social isolation and loneliness, greater financial insecurity, decreased quality of life and premature death.
  • Ageism can be a factor in the mistreatment (abuse and neglect) of older people.
  1. When ageism intersects with other discriminatory attitudes based on sex, gender identity, ability/disability, race and Indigenous ancestry, older people in these groups are more likely to encounter the negative consequences of ageism.
  1. Ageism happens at three levels:
  • Self-directed ageism is an internalized bias and belief that you should not or cannot do something because of your age. (“I’m too old to start a new career or join an exercise class.”) This can lead to low self-esteem, self-isolation and self-fulfilling prophesies about loss and decline.
  • Interpersonal ageism occurs in communication and interaction between individuals, including family members, acquaintances and health professionals. Examples include using age to devalue an individual’s work (“That’s pretty good for someone your age”), disrespect them (“You must be having a senior moment”) or patronize them (“It’s okay dear; that shoulder pain is just a part of being elderly”).
  • Institutional ageismrelates to the laws, rules, social norms, policies, and practices of institutions that unfairly restrict opportunities and systematically disadvantage individuals because of their age. This occurs in many sectors, including health and social services, the workplace, media, and the legal, financial and political systems.
  1. Ageism costs society billions of dollars. In the United States, a 2020 study showed ageism and the resulting under- or over-diagnosis led to excess annual costs of US$63 billion for the eight most expensive health conditions.
  2. Research and practice suggest some key ways to combat ageism:
  • Educate healthcare providers, caregivers, businesses, employers and younger generations about aging and older people.
  • Encourage and provide intergenerational contact and activities.
  • Create welcoming workplaces and businesses for older workers and customers that promote healthy aging and diversity.
  • Enact policies based on dignity and a human rights approach in the workplace, care settings and operations at all levels of government.
  • Recognize the importance of listening to the voices of older adults.
  • Use age-positive language and images. Avoid ageist terms such as “elderly” or “old geezers” and stereotypes of decline, depression and dependence.
  • Work with organizations such as the COA to inform people about the negative effects of ageism and the positive contributions that older people make to their families and communities.

 

The COA is a bilingual and inclusive organization, made up of volunteers and staff, that works to advance the wellbeing of Ottawa’s older adults and to make Ottawa an increasingly Age-Friendly Community. For information on membership, volunteer opportunities, events, learning programs, and further resources on ageism: visit: www.coaottawa.ca or call: 613-789-3577.

 

References

Ayalon, L., Tesch-Römer, C., 2018. Contemporary Perspectives of Ageism. Series: International Perspectives on Aging, vol. 19.

Changing the Narrative, 2021. Guidelines for Age-Inclusive Communications. https://changingthenarrativeco.org

Deloitte, 2022. Making Canada the best place in the world to age by 2030: A Senior Centric Strategy.

Lagacé, M., Mérette, M., Julien Navaux, J., Philippe Rodrigues-Rouleau, P. for the Federal, Provincial and Territorial Forum of Ministers Responsible for Seniors, 2022. An Examination of the Social and Economic Impacts of Ageism. 

Revera and International Federation on Aging, 2013. Revera Report on Ageism.

Statistics Canada, Canada’s Population – 2021 Census

World Health Organization. Global Report on Ageism, 2021.